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From the Land of Kansas Annual Benefit Enrollment

Free Benefits

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The program works to seek out and create educational opportunities that will be of benefit to members. These opportunities will be shared in the monthly Trademark Tidbits newsletter and in the private From the Land of Kansas Members Facebook group.

Your business will have its own profile on our FromtheLandofKansas.com website. This profile will contain information about your business including a business description, business address, interactive map directions, contact information, links to your social media pages, and photos. Your profile is maintained by our staff and can be updated at any time.

At anytime throughout the year, we encourage you to send us a brief (up to 250 word) synopsis of your business story. We will then share it on our social media to highlight your business

Finding methods of reaching new audiences is an integral component of marketing. We are happy to share our audience with you. We will share social media posts that feature your business and share it with our loyal following of Kansas consumers.

The program will work to connect From the Land of Kansas members with retail outlets to help get their products into stores. Additionally, retail outlets that want to include specific local Kansas products in their stores often will reach out to the program. Let us help you expand your retail opportunities!

Be sure to request to join our exclusive From the Land of Kansas Members Facebook group. This group allows you to connect with other members from across the state so you can network, ask questions, share success stories, and keep up to date with opportunities available through From the Land of Kansas and the Kansas Department of Agriculture.

Interested in expanding your market globally? Food Export supports U.S. suppliers of food and agriculture products by providing exporter education, market entry opportunities to meet qualified buyers and ways to save money on international marketing efforts. Recognizing that there is great potential to access foreign buyers at large tradeshows located within the United States, the USDA Foreign Agricultural Service has authorized certain U.S. based shows as “eligible for reimbursement.” Exhibitors may be eligible for a 50 percent reimbursement of costs incurred to exhibit at these eligible shows.

Online Marketing

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Are you struggling with taking your website or social media to the next level? This benefit includes two virtual consultation appointments and a report of written recommendations for your website or any social media platform you use. We will analyze your platform and provide input on how you can engage more of your audience and provide the appropriate information to your customers. We will meet with you to discuss your layout and content, teach you how to read insights, develop strategies to increase consumer traffic or engagement, monitor your progress, and answer questions.

Let our team provide you with professional photos of your products. Send in one of each of the products you would like photographed (up to 10), and our team will provide you with two photo options for each product. Photos will be provided at a high quality and resolution. Products will then be kept by the program to be used in gift baskets or other promotional activities.

Let our team provide you with professional photos of your products. Send in one of each of the products you would like photographed, and our team will provide you with two photo options for each product. Photos will be provided at a high quality and resolution. Products will then be kept by the program to be used in gift baskets or other promotional activities.

Are you interested in promoting your business on social media, but not sure where to start? Whether you are just
beginning or want to expand into new platforms, let us help you get started. This benefit includes a discussion about your social media goals, assistance with setting up your account, and a review of a manageable social media plan that works for you.

Kansas Tourism hosts the travelks.com website which features profiles for retail or tourism businesses across the state. We will maintain and do a yearly update to keep your profile up to date on their website for the year, freeing you to focus on running your business

If you have an event you want to advertise, we will create an email about your event to send out to our over 2,500 subscribers. Be sure to hurry and claim your spot for this benefit. Limited to 10 spots!

Access more than 2,500 readers (and growing) who are interested in local products and events. Our monthly newsletter features photos and an article to showcase your business. This will include an interview for the article. Our goal is to tell your unique story to Kansans. The article will also be posted as a blog on our website. Limited to 10 spots.

Be our featured member of the month on social media. We will plan a collection of posts about your business to feature on our Facebook and Instagram pages. Be sure not to miss out—only 10 spots are available!

Let our team visit your business and record a video or host a Facebook Live event that can reach over 12,000 people. This will allow customers to learn about your business, products and services. The Facebook Live will be shared on our page and a recorded clip can be shared on multiple platforms Limited to 5 spots.

Events

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Pop-up stores occur at events across the state throughout the year. These pop-ups are staffed by From the Land of Kansas staff to sell your product to attendees at conferences and events. Profits are deposited directly into your bank account through the e-commerce website. Delivery of product to the event or to the Kansas Department of Agriculture is required as well as being a vendor on the e-commerce platform. This guarantees inclusion in at least two pop-up stores.

Holiday gift boxes are sold online at shop.FromtheLandofKansas.com and shipped everywhere in the U.S. This benefit allows your products’ inclusion in the gift box. You must have adequate stock of your product available to meet order needs of 500+. Inclusion of products is on a first come, first served basis, with the condition of meeting price, size and shipping requirements of the gift box.

Reserve 1 of 12 spots in the From the Land of Kansas booth at the Kansas State Fair. Staff will stock and sell your products each day of the state fair. Members will be required to make arrangements to deliver products to the fair and pick up leftover merchandise. During the fair you will be allowed to schedule one day to attend the fair to host a sampling of your products. Any cancellations must be made 60 days prior to the fair for a 50% refund.

Program Discounts

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From the Land of Kansas purchases merchandise branded with the From the Land of Kansas logo to increase brand awareness and encourage consumer investment in the brand. This is a free discount that all members can purchase merchandise at half price for personal use or for resale

Barcodes or UPCs are a required step toward selling your products in many stores. We offer barcodes at a discounted price of $5 per barcode with an annual maintenance fee of $1. Barcodes can be created for you at any time and paid for upon creation. Visit shop.FromtheLandofKansas.com to purchase barcodes.

With the trademark logo use benefit you can have access to use the From the Land of Kansas logo for your packaging or in advertising. Using the trademark logo can share with consumers that you are a member and that your products are Kansas-made! You can also purchase From the Land of Kansas logo stickers to use on your products.

ONLY SELECT IF YOU PURCHASE $25+ OF BENEFITS

If the only paid benefit you would like is to have access to the From the Land of Kansas trademark logo, choose this "trademark logo use" selection.

The Kansas Value Added Foods Lab offers a wide array of services to Kansas businesses including:
  - Food product development from concept to commercialization
  - Process authority services
  - Nutrition Facts panel generation and ingredients listing
  - Chemical and physical testing
  - Regulatory compliance
  - Education opportunities for food processors
This program benefit will offer you a 30 percent discount on the Kansas Value Added Foods Lab services, except for shelf-life testing and sensory analysis. Membership verification is required. For more information, contact the Kansas Value Added Foods Lab at kvafl@ksu.edu or 785-532-1294.

 The Kansas Value Added Meats Program offers an array of services to Kansas businesses including: 
   - Shelf-life evaluation
   - HACCP training and assistance
   - Microbiological and quality assessment
   - Prerequisite program training
   - Product and process development 
By selecting this benefit you will receive free nutrition facts labeling and water activity and pH testing. For more information, contact 785-532-1247.

Design & Consultation Services

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Give your business a professional appearance with branded media items that allow you to conduct business with ease. Let us help you design a postcard, letterhead, flyer, infographic or other media piece promoting your business. We also encourage you to carry the From the Land of Kansas logo on your piece. We do not print materials; you will be emailed a digital copy.

Let us help you design a logo that fits your business and tells your story. We can help revamp your current logo or create a new one for your business.

E-Commerce

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Feature your best-selling product on the home page of shop.FromtheLandofKansas.com. Featured products will be on the homepage for one month. You must have your product listed on our e-commerce website to utilize this benefit. Limited to 10 spots.

Reserve the e-commerce header image to feature your business to consumers. Featured headers will be for one month. Choice of month is provided on a first come, first served basis and is limited to 10 spots. You must have your product listed on our e-commerce website to utilize this benefit.

On shop.fromthelandofkansas.com, you can list an unlimited number of your Kansas-made products for sale. Our e-commerce is a one-stop shop for consumers to purchase Kansas-made products. Sale revenue from your listed products will be directly deposited into your bank account at the end of the month. On our platform, you can list unlimited products and run coupons and sales whenever you choose. Receive an email when an order comes in and ship your product to the enclosed address.

Additional Information

Interested in expanding your market globally? Food export U.S. suppliers of food and agriculture products by providing exporter education, market entry opportunities to meet qualified buyers, and ways to save money on international marketing efforts. Recognizing there is great potential to access foreign buyers at large trade shows located within the United States, USDA Foreign Agriculture Service has authorized certain U.S. based shows as “eligible for reimbursement.” Exhibitors may be eligible for 50% reimbursement of costs incurred to exhibit at these eligible shows. Learn more at https://www.foodexport.org/

Interested in selling your local product to schools? Farm to School Program helps child nutrition program operators incorporate local foods in the National School Lunch Program and all associated meal programs. Learn more at https://cnw.ksde.org/

Terms & Conditions

Cancellation by the program participant of any appearance or event scheduled through the From the Land of Kansas Trademark Program with the Kansas State Fair or WIBW television segment shall be eligible for a 50% refund if such appearance or event is cancelled by the participant at least 60 days prior to the scheduled date. Any cancellation received by the Kansas Department of Agriculture less than 60 days prior to the scheduled appearance or event shall not be eligible for a refund.

Cancellation by the program participant of any other appearance or event scheduled through the From the Land of Kansas Trademark Program shall be eligible for a 50% refund if such appearance or event is cancelled by the participant at least 30 days prior to the scheduled date. Any cancellation received by the Kansas Department of Agriculture less than 30 days prior to the scheduled appearance or event shall not be eligible for a refund.

Cancellation by the program participant or withdrawal by the program participant from the Holiday Gift Box Program and the Fundraising Program shall not be eligible for a refund at any time if the program participant has been approved for participation in either program by the Kansas Department of Agriculture and the program participant has agreed to participate.

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By click the "Submit Benefit Enrollment" button you are accepting the above "Terms & Conditions".